Google Play Store age verification begins: ID, selfie, card, or email verification

Google has started deploying a new Play Store age verification flow, similar to the system introduced on YouTube earlier this year. The rollout was first spotted by Artem Russakovskii, who shared screenshots of the new prompt on X.

What’s changing

Before downloading certain apps, some users will be asked to confirm their age using one of several methods. Google says the rollout is phased and region-dependent, so not everyone will see the prompt right away—and some regions may not require verification at all.

How verification works

Users may be asked to verify via:

• Government-issued ID upload

• A selfie (facial age estimation)

• A credit card check (no fee; any temporary charge is refunded)

• Email-based age estimation from third parties such as Verifymy.io

Note: specific options can vary by country, and services like Verifymy.io may not be available everywhere.

Why Google is doing this

In a recent blog post for developers, Google cited new U.S. state laws that push app stores to verify user ages, obtain parental approval for minors, and pass “age signals” to developers. Texas’ law takes effect January 1, 2026, followed by Utah on May 7, 2026, and Louisiana on July 1, 2026, barring changes. These rules require app ecosystems to support age-appropriate experiences and notify one another about significant account status updates.

Tools for developers

To help apps adapt without hoovering up personal data, Google is piloting a Play Age Signals API (beta). It delivers limited, privacy-preserving indicators (e.g., age range, parental-approval status) so developers don’t need to collect sensitive identifiers themselves.

Privacy angles and user backlash

Age checks have drawn heat since YouTube’s rollout. Adult users have reported being misclassified as under 18 and forced to submit sensitive data (ID scans, selfies, or card details). Privacy concerns include data retention, potential leaks, and the principle of tying identity to age gates.
Verifymy.io pitches a lighter-touch method—estimating age from prior activity associated with your email—though it won’t work for everyone, especially if the digital footprint is thin.

What Play Store age verification this means for you

If you’re in an affected region, you may need to complete one of the verification methods to access certain Play Store downloads. Keep in mind the options (and whether you’re prompted at all) will depend on local regulations and Google’s rollout schedule.