HMD Launches 3210 FC Barcelona Edition Phone with Surprise AI Assistant
In a surprising fusion of retro technology and modern football culture, HMD has partnered with FC Barcelona to release a limited-edition version of its reborn 3210 FC Barcelona Edition feature phone. The device merges the iconic, durable design of classic Nokia phones with an unexpected layer of artificial intelligence, creating a unique collector’s item for fans of the legendary football club.
The phone is steeped in Barça identity. Dressed in the club’s iconic red and blue (blaugrana) colors, the device features a prominent, hollowed-out FC Barcelona crest on its rear casing. The fan-centric experience extends to the software, which includes custom-themed wallpapers, icons, and even a special version of the timeless game, Snake. In a playful nod to devoted supporters, the phone also contains hidden Easter eggs, unlockable by dialing specific codes.
Staying true to its minimalist roots, the device’s hardware mirrors the standard 3210 remake. It offers 4G VoLTE connectivity and includes a 2MP camera that intentionally produces grainy, retro-style photographs. For its launch market in China, it supports Alipay scan-to-pay functionality with user-defined spending limits, alongside access to radio and streaming audio via built-in Migu Music and Ximalaya apps.
The standout feature, however, is its integration of DeepSeek’s AI assistant—an unusual but compelling addition to a device built for digital detox. The AI, which reportedly includes a 100-day free trial, can handle voice commands to answer questions, set alarms, and even manage workout routines. This positions the 3210 FC Barcelona Edition as more than just a simple “dumbphone,” offering smart functionality without the overwhelming nature of a modern smartphone.
The HMD 3210 FC Barcelona Edition is a nostalgic gadget with a modern twist, perfectly suited for fans who want to celebrate their club and stay connected without the constant noise of social media and notifications.
Pre-sales for the device are now officially live in China, with early adopters able to purchase it at a discounted price of 429 yuan (approximately $60 USD).
