Counterpoint: Nokia was No.1 feature phone brand and No.13 smartphone brand in Q1 2019
|Counterpoint Research published their mobile market report for the first quarter of 2019 (Q1 2019). The report shows that Huawei is continuing its rapid rise to the top of the smartphone market by posting 50% growth year over year and securing the second spot, just 4% behind the first Samsung and 5% ahead of Apple.
The market overall posted a decline of shipments of 5% with 345 million smartphones being shipped in Q1 2019. Apart from Huawei, the growth in shipments was posted by BBK members Oppo and Vivo (10% and 27%), while Xiaomi, Tecno and Alcatel had a shipments decline year-over-year.
HMD Global fell off the top 10 list of smartphone vendors in Q1 2019. As Counterpoint revealed to NokiaMob, HMD ranked No. 13 in smartphones, but was the largest feature phone OEM ahead of Jio and iTel in the quarter. The data is preliminary so things might change until all the numbers are confirmed. HMD’s smartphone market share was almost 1% in Q1 2019, which would translate to around 3 million units, but because the numbers aren’t final, we can’t say for sure. Down bellow follows the comment from Counterpoint’s analyst Mr. Shobhit Srivastava.
Because we don’t have the final numbers, we can’t say definitively how bad compared to the same period last year HMD performance was, but we can remember that in Q1 2018 HMD Global shipped 4 million smartphones, while in quarter before the last one (Q4 2018), the company shipped 4.6 million smartphones.
Thanks Counterpoint for the info. You can check the full Q1 2019 report here.