Nokia (Technologies) keeps on doing the great promotion of its unique VR camera Nokia OZO. Nokia and Sony Pictures signed a multi-year worldwide agreement where Sony Pictures will use the Nokia OZO camera to produce and distribute VR video content. They are planning to widen the capabilities of VR video by using OZO to create, for example 3D 360 live VR broadcast. Also, Sony recognized the capabilities of OZO SDK, which will find its way in Sony’s Privilege Plus app so that the users can get unique video content. Nokia OZO’s SDK allow professionals a great opportunity to create VR apps that will interest many.
Hope Nokia will have the same influence on the marketing of future Nokia branded phones. Because, this kind of marketing and smart deals got Nokia where it was.